Home >CeMAT 2014 first to have full supply chain flavour

CeMAT 2014 first to have full supply chain flavour

04 March 2014

CeMAT 2014 is set to reaffirm its status as the world’s flagship intralogistics fair.

Following a successful partnership between CeMAT and the "transport logistic” show in Munich, the cooperation with Messe München is set to continue in Hannover from 19 to 23 May. Logistics service providers will be featured in Hall 27.

"For the first time ever, we will be showcasing the entire logistics supply chain at CeMAT – an attractive, added bonus for our visitors,” reports Dr. Andreas Gruchow, a member of the Deutsche Messe Managing Board.

Located within the Manage & Service display category, the transport logistic@CeMAT segment will be in close proximity to the Port Logistics display sector.

Gruchow also reports that the CeMAT organisers are anticipating a further increase in the number of exhibitors and visitors from abroad in 2014.

Featuring more than 1,100 exhibiting firms, CeMAT 2014 will be staged from 19 to 23 May at Hannover Exhibition Centre.

"The intralogistics industry is highly innovative and global in nature, so it requires a flagship fair geared to worldwide market requirements and demand. CeMAT will provide an ideal global platform for generating new business. Its new topic clusters and expanded range of innovations will further enhance its status inside the intralogistics industry,” comments Gruchow.

Smart – Integrated – Efficient

The keynote theme of CeMAT 2014 is "Smart – Integrated – Efficient”, referring to the intelligent management of integrated logistics chains along the entire supply chain.

"Intralogistics is an enabler of efficient logistics processes and relies increasingly on state-of-the-art information and communication technologies,” explains Gruchow. "This requires safe, dependable technology, including complete systems and intralogistics products, as well as processors, operating elements, software, control systems and a great deal more. To a growing extent, intralogistics is about software and processes – which will become even more apparent at the upcoming CeMAT.”

Special emphasis on user issues

CeMAT 2014 will place added emphasis on a number of user-oriented topics like retail logistics, bulk goods, packaged goods, chemicals, pharmaceuticals, consumer goods, hazardous goods and disposal. Production logistics solutions will likewise receive additional coverage. 

"These topics are geared to the needs of specific user industries. They give exhibitors new product presentation options, while alerting trade visitors to specific solution areas relevant to their industries,” explains Gruchow.

Innovative logistics solutions

The new special display entitled "Innovative Logistics Solutions” puts the spotlight on complex logistics processes in a production environment. Live demonstrations will depict the entire flow of material and information. The logistics chain will be broken down into five stages.

The transport logistics part of the display will examine the logistics chain based on the example of shipping a container. Goods delivery and unloading equipment will focus on identifying goods and automated pallet unloading.

The materials handling part will demonstrate how innovative warehouse technology can be used to position goods quickly, flexibly and efficiently. This will be rounded out by displays featuring the picking and packing of small parts, plus loading equipment and technology.

Dealers presenting used industrial trucks

CeMAT has extended its range of exhibits, and for the first time is offering selected dealers in industrial trucks the opportunity to present used vehicles at the show.

"In consultation with the manufacturers we have decided to give dealers a prominent space on the open-air site at CeMAT, where they can display a selection of used vehicles. This is an important and fast-growing market in itself, and as the world’s leading trade fair in this sector we think we should be giving it a platform at CeMAT. In a world where sustainability matters, used vehicles have an important part to play,” says Wolfgang Pech, Senior Vice President at Deutsche Messe AG. 

"The used vehicle business is becoming more and more important. Today more than 50 per cent of vehicles are on leasing or rental contracts, and that figure is growing. These vehicles are returned after the contractual leasing or rental term and then put onto the second-hand market. Once our used forklift trucks have had a complete workshop overhaul, they are indistinguishable from a new vehicle, both visually and mechanically – the only difference is the number of hours on the clock”, adds Marco Riewe, Head of the Rental/Used Vehicle Division of STILL GmbH.

Buying a used forklift truck is an affordable and safe alternative for many customers. In southern and eastern Europe especially more and more businesses are choosing to buy used vehicles. There is also a growing demand for used vehicles in the fast-growing markets of the BRIC countries. Deutsche Messe AG also stages regional CeMAT shows in these countries.