Focus on Omnichannel
13 February 2018
Now in its eighth year, InternetRetailing EXPO will once again be co-located with eDelivery EXPO, Europe's only dedicated fulfilment event at the NEC from 21-22 March 2018.
This year's event will have a strong focus on Omnichannel, with a programme that encourages attendees to explore how they can extend online success to deliver the type of frictionless customer experiences that have been proven to win customer loyalty and additional sales.
- Julien Callede (pictured), Founder, Made.com
- Daryl Hughes, Retail, eCommerce & Fintech Manager, Facebook and Instagram
- Nigel Blunt, Head of Operations Development, Sainsbury's Argos
- Tom Rooney, Senior Product Manager, Mobile Apps and In-Store Digital, John Lewis
- Dave Crellin, Head of Online Operations, Sainsbury's
- Steph Osiol, Industry Manager, Google
- Ken Daly, CEO, JML
Sam North, portfolio director for InternetRetailing Events, says: "Black Friday 2017 saw online sales overtake the high street for the first time, with £1.4bn taken on the Friday. However, standing out in a competitive sales period like this isn't just about who has the best promotions. The biggest differentiator can often be the customer service you deliver. Effective omnichannel; making it easy for customers to communicate, select, buy, take delivery and return, as they wish to, no matter which channel they're using - mobile, desktop or in store. Omnichannel is the future of retail, and retailers not embracing it will stay behind.
"After an incredibly successful 2017, we're looking forward to getting the industry together for IRX and EDX in March. For 2018 we have eight conference streams across the two days featuring all aspects of multichannel, including 'Marketing & Customer Obsession' and 'Mobile-First' as well as introducing a new track, 'Innovation & the Future'."