Crown takes gold design award
March 1st 2010 The ESR 5000 Series of reach trucks
developed by Crown has taken the
iF product design gold award for
2010. Of the 2400 or so entries from
around the world, just 50 were
singled out for top honours by the
jury of international experts,
putting Crown in the top
2%. A variety of criteria
are used to evaluate each entry,
including aesthetic quality, degree of
innovation, ergonomics and safety.
The ESR 5000 Series offers
productivity, operator ergonomics
and strength, and it was this
combination which is reported to
have made such an impression on
the jury. In particular, the reach
truck series has set new ergonomic
standards.While developing the
truck, the Crown designers gave top
priority to ensuring that every aspect
of the vehicle is tuned to the driver's
needs and working environment.
The modular design of the ESR
5000 Series means that it can be
adapted to specific applications and
driver preferences: customers
can choose between multi-task,
fingertip and dual-lever
controls, and the infinitely
adjustable steering column means
that finding a comfortable driving
position is easy. More articles from Crown Gabelstapler GmbH & Co.KG: | 
