Designed for purpose
October 1st 2008

Most components made in-house specifically for the truck; technology that monitors and adjusts key systems, and appliance of 'the science of productivity'; Crown reckons its new ESR 5000 reach truck line delivers all in such a way that operators will enjoy every shift...

There's a limit to the productivity of even the most skilled and enthusiastic workforce – the limit imposed by the tools available. Warehouse workers need lift trucks that can move more pallets in less time – safely, efficiently, ergonomically. To make that happen, every detail needs to be customdesigned.

Crown says its philosophy of designing and manufacturing up to 85 per cent of the components used in Crown lift trucks means the ESR 5000 can be tailored for improved performance, greater efficiency and reduced downtime.

Are you sitting comfortably? Crown, common sense, and much of the lift truck industry, says working in greater comfort – with intuitive controls, better visibility and greater stability – makes operators naturally more productive. But becauae each individual is different, the firm has designd the ESR 5000 with maximum flexibility.

Operators can choose the right set of hydraulic controls for their application from a selection of multitask, fingertip-operated or dual-lever options. Each driver can choose whether the electronic steering rotates 180° or 360°, on an infinitely adjustable steering column. A low step, long grabhandles and non-abrasive rounded surfaces eases climbing in and out of the truck, and there's plenty of cab room for long legs and tall bodies.

Operators spend a lot of time sitting down, so seating is key. The ESR 5000 is fitted with a super-ergonomic suspension seat with built-in controls.

Matched by an easy-reach desktop with integrated clipboard and lots of convenient storage areas, plus a Work Assist tubular mount for data terminals and scanners.

Operators also need a broad, unimpeded field of vision at all times: ESR 5000 models are fitted with Crown's offset mast and patented overhead guard, giving an improved view of the vehicle and surrounding area.

Uptime To keep reach trucks up and running for optimum productivity, Crown developed Access 1 2 3 technology that monitors and adjusts key vehicle systems and vastly simplifies troubleshooting. The company says its easy-to-use InfoPoint maintenance system means service engineers don't spend hours fiddling with laptops or handsets – faults are pinpointed instantly and components can be tested then and there.

Fit for purpose components Crown designs and manufactures up to 85 per cent of the components used in Crown lift trucks, including traction and hydraulic pump motors. Each component is optimised to suit the characteristics of each truck. The result is enhanced performance, greater energy efficiency and minimised maintenance. Along with excellent acceleration, outstanding responsiveness and high-speed lifting and lowering of loads.

Naturally the entire model range is fitted with energy-saving regenerative braking.

The S class Crown's marketeers say the 'S' in S-Class stands for 'the Science of productivity'. The ESR 5000 S-Class is the top-of-the-range option for warehouse managers who demand performance. The operator compartment is an optimised environment that positions operators so they have more precise control, a better view of the load and their surroundings, and easier access to the tools they need for any task. All these improvements are based on exhaustive analysis of the ways an operator's body moves in all kinds of situations. The larger cabin, coupled with the new rotating MoveSeat (complete with headrest), enhances the field of vision and reduces flexing and rotation of neck and trunk.

Controls are integrated into the armrests, which move with the seat. The Crowndesigned FlexBack system with quick-adjust lumbar support allows operators to recline easily, so that they can view elevated loads without craning their necks. The results of this refinement? Operators who stay alert for longer, work faster – and enjoy every shift.

The options All ESR 5000 models can be fitted with options to meet specific application needs: rack height selection, load recognition system, tilt position assistance and mast- or fork-mounted camera systems. Useful extras such as drink holders, a trash bin, reading lights, or scan gun holders are also available.

According to Crown, they all sum up to a simple advantage: making the most of operator time.

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